December 15, 2025 – Southern Equity, a leading global investment firm, today announced its strategic growth investment in F2, a new AI platform for private markets investors. This partnership aims to accelerate F2’s growth as the company continues it mission of streamlining deal flow for its clients.
Headquartered in New York City, F2 helps private credit, commercial banks and private equity investors streamline their diligence and underwriting to accelerate deals up to 75% faster, without adding headcounts. Purpose-built for private credit, private equity, and commercial banking, F2 accelerates diligence, underwriting, and portfolio monitoring, helping teams evaluate deals over 60% faster. F2 turns unstructured deal data into investment-grade analysis and polished memos in minutes. Unlike general-purpose AI, F2 is built with the domain expertise and depth to handle the most complex financial analysis. Already trusted across thousands of deals, F2 makes collaboration easy and retains historical context, so past work compounds into future wins.
“Everything in private markets is about to change. The old playbook that’s guided the industry for the last 30 years will be obsolete within the next 36 months. The earliest adopters of AI will outperform their peers, retain the highest caliber talent, and attract LP dollars. The laggards who don’t adopt will fall away, and before long, AI-powered investing will be the norm. Once all private capital runs on AI rails, markets will become more efficient and capital will move more freely, powering the next wave of economic growth. Our clients are our focus, and this partnership with SE Capital allows us to serve them in bigger and bolder ways” said F2 CEO and Co-Founder Don Muir.
“F2 has established itself as a category leader in advanced AI-powered solutions, a highly accomplished leadership team, and a strong and growing customer base. Our decision to become an investor reflects our deep conviction in F2’s vision and market opportunity” said Allen Nance, Managing Partner, Southern Equity
About Southern Equity
Founded in 2008 as the family office of entrepreneur Allen Nance, Southern Equity is a global investment firm designed to serve the interests of strategic, long-term investors. The firm’s approach to investing is driven by its unparalleled global network, trusted advice and capital for the long-term, and a mission driven strategy. Since inception, Southern Equity has invested in more that 50 companies worldwide, generating over $1B in annual revenue and employing more than 5,000 people. To learn more, visit: southernequity.com
